Which retail giant was originally called 'The Golden Rule Store' when founded in 1902, before adopting its current name in 1929 as part of a rebranding effort to tell a more relatable brand story?

Throughout history, some of today's most recognizable retail brands underwent fascinating transformations that shaped their current identities. This trivia explores a pivotal moment in brand storytelling history that fundamentally altered a company's trajectory and public perception. Test your knowledge about how certain brands evolved from humble beginnings to global powerhouses through strategic storytelling and identity shifts.

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JCPenney
Macy's
Sears
Walmart