Which 1982 film featured a candy product placement that reportedly increased sales by 65% after release, revolutionizing the concept of product integration in cinema?

Product placement in film and television has become a multi-billion dollar industry, with brands competing for screen time in popular productions. The strategic integration of products into storylines can dramatically boost brand recognition and sales. This trivia question tests your knowledge of one of the most successful product placement campaigns in cinematic history that changed how brands approach film integration.

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E.T. the Extra-Terrestrial (Reese's Pieces)
Risky Business (Ray-Ban sunglasses)
Back to the Future (Pepsi)
The Goonies (Baby Ruth chocolate bars)