Which major sporting goods retailer first introduced virtual reality 'test zones' allowing customers to simulate using equipment in realistic environments before purchasing?

The sports retail industry constantly evolves with innovative approaches to enhance customer experience. In recent years, major sporting goods retailers have invested heavily in technology to create more immersive and personalized shopping experiences. This poll tests your knowledge about a significant customer experience innovation that transformed how consumers interact with sports products before purchase.

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Nike with their 'Nike Reality' zones (2018)
Dick's Sporting Goods with their 'ScoreCard VR' experience (2019)
Adidas with their 'Virtual Arena' technology (2017)
Under Armour with their 'Performance Reality' stations (2020)