Which of these historic retail slogans was revolutionary for being the first major campaign to focus on consumer self-image rather than product features?

Retail slogans have shaped consumer behavior throughout history, becoming cultural touchstones that transcend their original products. Some slogans were so revolutionary they transformed how companies communicate with customers. This trivia challenges you to identify which iconic slogan marked a pivotal moment in retail history by introducing a groundbreaking approach to brand positioning that countless companies still emulate today. Test your knowledge of retail history and the evolution of consumer marketing!

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DeBeers' "A Diamond is Forever" (1948)
L'Oréal's "Because I'm Worth It" (1971)
Coca-Cola's "The Pause That Refreshes" (1929)
Wheaties' "Breakfast of Champions" (1933)