In ancient Rome, which promotional tactic was commonly used by merchants to attract customers to their shops?

Long before modern marketing tactics, ancient civilizations developed sophisticated methods to promote their goods and attract customers. From seasonal festivals to royal endorsements, these early retail promotions shaped commerce for millennia. Test your knowledge about how our ancestors advertised their wares and created the foundations for today's retail promotion strategies.

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Painting elaborate murals of satisfied customers on shop walls
Hiring professional barkers (praecones) to shout advertisements and praise goods in marketplaces
Distributing clay tokens redeemable for discounts on future purchases
Publishing weekly sales announcements on papyrus scrolls delivered by messengers