Which beverage company's iconic contour bottle design, introduced in 1915, was specifically created to be recognizable even when broken or felt in the dark, and is now in the Museum of Modern Art?

Product packaging isn't just about protection—it's a powerful marketing tool that has created some of pop culture's most recognizable icons. From collector's items to cultural touchstones, certain product packages have transcended their utilitarian purpose to become symbols in their own right. Test your knowledge about a revolutionary packaging decision that transformed not just a brand, but pop culture history!

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Coca-Cola
Pepsi
Dr Pepper
Fanta