Which gaming brand collaboration broke records in 2020 by generating over $5 billion in revenue through their partnership, featuring virtual concerts and in-game cosmetic items?

Brand collaborations in gaming have evolved from simple product placements to elaborate crossover events that create immense buzz and engagement. These partnerships can introduce gaming IPs to new audiences, revitalize older franchises, and create unique experiences that benefit both brands. Test your knowledge about some of the most significant and innovative gaming collaborations that have shaped the industry landscape!

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• Fortnite x Marvel
• Fortnite x Travis Scott
• Roblox x Gucci
• Call of Duty x Snoop Dogg

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