Which outdoor retail brand launched the revolutionary "Don't Buy This Jacket" anti-consumption campaign that encouraged customers to reduce, repair and reuse rather than purchase new products?

Test your knowledge about major Earth Day advertising campaigns that have made significant environmental impacts! Many companies leverage Earth Day to showcase their commitment to sustainability and eco-friendly practices. Some campaigns have become legendary in both their creativity and effectiveness at raising environmental awareness. How familiar are you with these groundbreaking green marketing initiatives?

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Patagonia
The North Face
REI
Columbia Sportswear