Which social media platform experienced the most significant user growth following its 2021 rebrand to focus on the 'metaverse' concept?

In the ever-evolving landscape of social media, rebranding can make or break a platform's success. One particular rebranding effort in recent years completely transformed a company's trajectory and user engagement metrics, setting new standards for brand identity evolution in the digital age. This trivia question tests your knowledge of pivotal moments in social media history that shaped how brands approach their digital identity today.

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Meta (formerly Facebook)
X (formerly Twitter)
Threads (Instagram's text-based platform)
BeReal (after its authenticity rebrand)