Which mythological creature became a brand mascot after a 1960s advertising executive spotted a Renaissance painting while vacationing in Venice?

Throughout marketing history, companies have often drawn inspiration from mythology and folklore to create memorable brand mascots. These mythological mascots often connect products to ancient stories and cultural symbols, enhancing brand recognition and creating a sense of timelessness. Test your knowledge of how these legendary creatures have been repurposed for modern marketing.

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• The Starbucks Siren (inspired by a two-tailed mermaid)
• The Versace Medusa
• The Red Bull Pegasus
• The Hermès Phoenix

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