Which Broadway production was the first to introduce a revolutionary digital lottery app that replaced traditional in-person ticket lotteries and significantly increased audience accessibility?

The performing arts industry has embraced technology in fascinating ways to enhance productions, market shows, and connect with audiences. From innovative stage designs to revolutionary marketing campaigns, performing arts organizations have leveraged product design and technology to transform the theater-going experience. Test your knowledge about a groundbreaking digital innovation that changed how audiences interact with Broadway shows!

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Hamilton (2015)
The Book of Mormon (2011)
Wicked (2003)
Dear Evan Hansen (2016)