Which athlete's endorsement deal is widely credited with transforming the sports product endorsement landscape by creating the modern athlete signature product line?

Athlete endorsements have become a cornerstone of sports marketing, with brands investing billions to associate with top performers. But some partnerships have changed the entire landscape of product endorsements in sports. This trivia question tests your knowledge about a groundbreaking sponsorship that forever altered how athletes monetize their personal brand and how companies approach sports marketing partnerships.

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Michael Jordan with Nike (Air Jordan)
Tiger Woods with Titleist
David Beckham with Adidas
Serena Williams with Puma