Which innovative retail technology first allowed performing arts venues to implement dynamic pricing strategies similar to airlines, revolutionizing their revenue management?

In the performing arts industry, ticketing systems have evolved dramatically over the past decades. From paper tickets to digital QR codes, the way audiences access live performances has transformed the retail experience of theaters, opera houses, and concert venues worldwide. This poll explores a pivotal innovation in performing arts retail technology that changed how venues approach their box office operations and customer experience.

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