Which brand collaboration with a major film franchise has generated the highest merchandising revenue in cinematic history?

Major film studios are constantly seeking innovative brand partnerships to enhance marketing reach and create additional revenue streams. These collaborations have evolved dramatically in the digital age, moving from simple product placements to sophisticated cross-promotional campaigns. Test your knowledge about some of the most influential and financially significant brand collaborations in recent film history. Do you know which partnerships have redefined film marketing?

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LEGO × Star Wars (began 1999)
Omega × James Bond (began with GoldenEye, 1995)
Apple × Marvel Cinematic Universe (began with Iron Man, 2008)
Aston Martin × James Bond (began with Goldfinger, 1964)