Which traditional cultural product underwent a dramatic retail transformation in the 1980s when Hallmark rebranded it as 'Keepsake Ornaments,' creating a now billion-dollar collectibles market?

Traditional festivals and cultural celebrations have spawned iconic products that have become integral to how we observe these occasions. From special foods to decorative items, these products often carry deep cultural significance while also representing significant retail opportunities. Test your knowledge about how cultural traditions have influenced product development and retail strategies across the globe.

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Christmas tree ornaments
Día de los Muertos sugar skulls
Hanukkah dreidels
Lunar New Year red envelopes