Which outdoor clothing brand began as a military contractor supplying parkas to U.S. Army pilots during World War II, before becoming a popular civilian retail brand?

The intersection of retail and military history has produced some fascinating brand stories. From humble military supply companies that grew into retail giants, to innovative product endorsements that changed both civilian and military markets, the business of war has shaped modern commerce in unexpected ways. Test your knowledge about how military needs influenced retail brands and products that many of us use today.

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Eddie Bauer
L.L. Bean
Woolrich
Columbia Sportswear