Which music artist signed the largest brand ambassador deal in music history, valued at $250 million with a major beverage company in 2023?

The relationship between musicians and brands has evolved into one of the most lucrative partnerships in marketing. Major companies now compete fiercely to sign influential artists as their brand ambassadors, sometimes paying tens or even hundreds of millions for multi-year deals. These partnerships can transform both the artist's career and the brand's market position. Test your knowledge about some of the most impactful music-brand collaborations that have shaped the industry in recent years.

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