Which scientific retail giant first brought DNA testing kits directly to consumers for ancestry and health insights, creating a new consumer genomics market?

In the intersection of science and retail, certain companies have made revolutionary impacts with groundbreaking products. These scientific retail giants transformed how we interact with technology, medicine, and everyday tools. This trivia tests your knowledge about a pivotal moment in scientific retail history that changed an entire industry and consumer behavior. Can you identify the correct scientific retail milestone?

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23andMe (2007)
Ancestry DNA (2002)
National Geographic Geno Project (2005)
MyHeritage DNA (2003)