Which major sports retailer was the first to launch a comprehensive 'buy online, pick up in store' (BOPIS) system with real-time inventory visibility across all channels?

The sports retail landscape has transformed dramatically in the digital age. Major sports brands have pioneered various technological innovations and business strategies to enhance customer experience and maintain competitive advantage. This trivia tests your knowledge of which major sports retailer was first to implement a groundbreaking omnichannel strategy that changed the industry.

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Nike (with Nike Direct)
Adidas (with Endless Aisle)
Under Armour (with Connected Fitness)
Dick's Sporting Goods (with ScoreCard)