Which company's rebranding strategy in 2003 included a silhouette advertising campaign featuring black figures with white earphones that became one of music retail's most iconic visual identities?

The music industry has seen countless successful branding strategies that have helped artists and companies stand out in a crowded marketplace. Effective branding goes beyond logos and colors - it creates emotional connections with audiences and builds lasting recognition. Test your knowledge about one of the most influential rebranding efforts in music industry history that changed how we consume music today.

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Apple (for iTunes and iPod)
Sony (for Walkman digital players)
Microsoft (for Zune)
Spotify (for streaming launch)