Which global retail brand created a special Barbie doll wearing a hijab as part of their cultural inclusion initiative?

Test your knowledge about how major brands have adapted their products and marketing strategies to respect and incorporate cultural traditions around the world. Cultural sensitivity in retail can make or break a brand's global presence. The most successful international brands understand that what works in one culture may need significant adjustments in another. This trivia explores fascinating examples of how major brands have navigated cultural differences in their global expansion.

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