Which ancient civilization invented the first documented merchant loyalty program using clay tokens (tessera) that customers could collect and redeem for discounts on future purchases?

Before modern loyalty cards and digital rewards, ancient civilizations developed sophisticated methods to retain customers and build merchant loyalty. These early retail strategies laid the foundation for many concepts we still use today. This poll explores one of history's earliest documented customer retention programs that revolutionized commerce in its time. Test your knowledge about how our ancestors maintained customer relationships in the bustling marketplaces of antiquity!

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Ancient Rome
Ancient Egypt
Mesopotamia
Ancient Greece