Which famous publishing house logo has an origin story directly connected to its founder's literary inspiration rather than being professionally designed?

Beyond the words on their pages, publishing houses have created distinct visual identities through their logos. These symbols often carry historical significance, artistic merit, and brand recognition that resonates with readers worldwide. This trivia challenges you to identify which famous publishing house logo has an unexpected origin story that connects to literary history in a surprising way. Test your knowledge of the visual side of literature!

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Penguin Books' penguin logo, sketched by founder Allen Lane after visiting London Zoo while searching for a 'dignified but flippant' symbol
Random House's house logo, created by graphic design firm Chermayeff & Geismar in 1974 as part of a corporate rebranding initiative
HarperCollins' torch logo, developed by Milton Glaser in the 1990s to symbolize the merger between Harper & Row and Collins Publishers
Simon & Schuster's sower logo, commissioned from professional illustrator John Kashiwabara in 1961 based on the Biblical parable