Which failed product from the 1980s cost The Coca-Cola Company millions and led to one of the most famous product reversals in retail history?

Throughout history, some product launches have been so catastrophic they've become legendary cautionary tales. These failures often led to massive financial losses, damaged brand reputations, and in some cases, completely reshaped corporate strategy. Test your knowledge of these historic retail disasters that business schools still teach about today.

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New Coke
Crystal Pepsi
Coca-Cola BlāK
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