Which famous athlete turned down a $5,000 Converse deal in 1984, then signed with Nike for $500,000, creating what would become the most successful athlete-brand partnership in history?

Many brands have leveraged the power of celebrity to create memorable mascots and spokespeople that become synonymous with their products. These partnerships can transform a brand's identity and create lasting consumer connections. Test your knowledge about some of the most successful celebrity brand mascots in retail history and see if you can identify which famous face helped catapult which product to legendary status!

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Michael Jordan
Magic Johnson
Larry Bird
Charles Barkley