Which artist-brand collaboration set a record in 2008 as the largest endorsement deal in music history at that time, valued at $150 million?

The music industry has witnessed numerous groundbreaking brand collaborations that have revolutionized how artists connect with fans and monetize their work. These strategic partnerships between music artists and major brands have created new revenue streams beyond traditional album sales and concerts. Test your knowledge about one of the most financially successful artist-brand collaborations that changed how musicians approach business partnerships.

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