Which retail company first implemented large-scale algorithmic dynamic pricing in e-commerce, changing prices up to 2.5 million times per day?

Dynamic pricing has revolutionized how retailers set prices in the digital age. This strategy uses algorithms to adjust prices in real-time based on market demand, competitor pricing, inventory levels, and consumer behavior. While commonplace today across e-commerce platforms, this innovation has an interesting origin story that changed retail forever. Test your knowledge about this transformative retail technology that has fundamentally altered shopping experiences worldwide.

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