Which company pioneered the 'razor and blades' subscription model in the modern direct-to-consumer era, disrupting the men's grooming industry around 2010?

Test your knowledge about groundbreaking subscription models that transformed traditional retail businesses into recurring revenue powerhouses. The subscription economy has revolutionized how companies engage with customers and generate predictable revenue streams. Behind these innovations are visionary leaders who recognized changing consumer preferences and capitalized on them with innovative business models.

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