Which children's book character, created in 1926, has become one of the most valuable literary brand mascots with estimated annual merchandise sales exceeding $1 billion?

The publishing industry has created some memorable brand mascots that have become cultural icons in their own right. From children's literature to major publishing houses, these mascots have helped build brand recognition and foster emotional connections with readers. This trivia question tests your knowledge about one of the most recognizable literary brand mascots that has evolved beyond books to become a marketing phenomenon.

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Winnie-the-Pooh
Peter Rabbit
The Cat in the Hat
Paddington Bear