Which company launched the first modern frequent flyer program in 1981, revolutionizing customer loyalty programs across retail industries?

While loyalty programs are now ubiquitous in retail, they have fascinating historical roots. This trivia question explores the origins of one of the most influential customer loyalty concepts that revolutionized how businesses reward repeat customers. Test your knowledge about the historical development of retail marketing strategies that continue to shape modern consumer experiences.

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• American Airlines with AAdvantage
• S&H Green Stamps
• Sears with its Sears Catalog Club
• Sperry & Hutchinson with the 'S&H Pink Stamps'

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