Which geographic retail technology allows stores to send personalized promotions to customers' smartphones when they enter specific areas of the store or approach particular product displays?

In today's competitive retail landscape, location-based analytics has revolutionized how brands make strategic decisions. Geographic information systems (GIS) and spatial data have become crucial tools for retailers seeking to optimize store placement, understand market penetration, and deliver personalized customer experiences. This poll tests your knowledge of how modern retailers leverage geographic data for competitive advantage in the digital age.

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Geofencing
Heat mapping
Isochrone analysis
Geocoding