Which candy brand had to rebrand their product after its appearance in 'E.T. the Extra-Terrestrial' (1982) led to unexpected consequences?

Product endorsements have long been a financial cornerstone for the film industry. When celebrities align with brands, both sides typically benefit - but not always! This trivia question explores a famous case where a product placement deal in a major film franchise led to an unexpected marketing challenge and forced a company to make a significant product change. Test your knowledge of this fascinating intersection of Hollywood influence and product innovation!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Reese's Pieces - M&M's had declined the placement opportunity, giving Hershey's brand a massive boost
Hershey's Kisses - They had to increase production by 300% after sales tripled following the film
Mars' Treets - The candy-coated chocolates were renamed to M&M's Minis after the film popularized the product internationally
Skittles - Their 'Taste the Rainbow' slogan was created in response to the alien connection in E.T.