Which major sports brand was the first to launch a direct-to-consumer e-commerce platform that allowed customers to fully customize their athletic shoes online in 1999?

The sports industry has transformed dramatically in the digital age, with athletic brands pioneering innovative online shopping experiences. E-commerce has revolutionized how fans purchase equipment, apparel, and memorabilia. This poll tests your knowledge about a pivotal moment in sports retail history that changed how athletes and enthusiasts shop for gear worldwide. Can you identify which major sporting goods company made a groundbreaking e-commerce move that others quickly followed?

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Nike with their Nike iD platform
Adidas with their Adidas Creator Studio
Reebok with their Custom Fit program
Puma with their Design Lab experience