Which famous person completely transformed their beauty brand's supply chain in 2019 by switching to 100% cruelty-free ingredients, resulting in a 400% revenue increase within one year?

Many celebrities have successfully launched their own brands, but their journeys weren't always smooth sailing. This trivia question explores a major supply chain pivot that transformed one celebrity's struggling brand into a billion-dollar empire. Test your knowledge about the business decisions behind famous personal brands!

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• Rihanna with Fenty Beauty
• Kylie Jenner with Kylie Cosmetics
• Lady Gaga with Haus Laboratories
• Selena Gomez with Rare Beauty

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