Which retail innovation is credited with making religious texts widely accessible to the average person for the first time in Western history?

Throughout history, religious institutions have embraced retail innovations to spread their messages and support their missions. From ancient temple marketplaces to modern digital platforms, the intersection of faith and commerce has evolved dramatically. This trivia question explores a significant retail innovation that transformed how religious texts and teachings reached the masses. Test your knowledge of how technological advancement changed religious retail forever!

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Gutenberg's printing press, which dramatically reduced the cost of Bibles from a year's wages to affordable prices
The establishment of monastic scriptoria, where monks mass-produced illuminated manuscripts
The creation of religious bookstores by denominational publishing houses in the 18th century
The development of mail-order catalogs for religious goods by Vatican merchants in the Renaissance