Which groundbreaking digital marketing strategy helped the musical 'Hamilton' become a cultural phenomenon before it even opened on Broadway?

The performing arts world has been dramatically transformed by digital marketing strategies in recent years. From virtual reality theater experiences to sophisticated social media campaigns for Broadway shows, digital innovation is changing how audiences discover and engage with performances. Test your knowledge about how the performing arts industry has embraced digital marketing to sell out venues and create buzz around productions!

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Releasing the entire soundtrack on streaming platforms before opening night
Creating a virtual reality app that allowed users to 'attend' rehearsals
Launching a TikTok dance challenge with the original cast members
Implementing an AI-powered ticketing system that predicted optimal pricing