Which famous children's book character was the subject of a groundbreaking 2016 collaboration with fashion house Burberry, marking the brand's first major literary partnership?

Throughout history, famous literary works and characters have inspired unique brand collaborations that bridge the gap between arts and commerce. From classic novels appearing on fashion runways to beloved characters becoming the face of major campaigns, these partnerships have created some of the most memorable marketing moments in retail. Test your knowledge about these creative cross-industry collaborations that have brought literature into the commercial spotlight.

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Peter Rabbit
Paddington Bear
Winnie the Pooh
The Little Prince