Which retail analytics innovation, first widely adopted in the early 2010s, uses ceiling-mounted sensors to create heat maps of customer movements and is credited with increasing conversion rates by up to 8% in early adopting stores?

The retail industry has undergone a massive transformation through analytics. Modern retailers use sophisticated data analysis techniques to understand customer behavior, optimize inventory, predict trends, and personalize experiences. This trivia question tests your knowledge about a significant retail analytics innovation that revolutionized how retailers understand shopping patterns and make strategic decisions.

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Customer Traffic Analytics (CTA)
Facial Recognition Demographic Analysis (FRDA)
RFID Cart Tracking System (RCTS)
Bluetooth Proximity Marketing Analytics (BPMA)