Which publishing innovation, introduced in 1935, revolutionized access to classic literature with its distinctive orange and white covers and affordable pricing?

The publishing industry has seen remarkable evolutions in branding and packaging over the decades. Book covers, author branding, and marketing strategies have transformed how literature is consumed and perceived. This trivia question explores an iconic publishing innovation that revolutionized how people accessed and engaged with literary classics. Test your knowledge of publishing history and its impact on literary consumption!

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Penguin Books paperbacks
Barnes & Noble Classics series
Oxford World's Classics
Random House Modern Library