Which athlete's endorsement deal with Nike created the iconic Air Jordan brand, initially getting fined $5,000 by the NBA each time the shoes were worn in a game due to uniform policy violations?

Celebrity endorsements can make or break product launches and dramatically shift brand perception. Behind the glamorous commercials and flashy advertisements lie strategic partnerships worth millions of dollars. This poll tests your knowledge about one of the most successful celebrity endorsement deals in history that transformed both the brand and the celebrity's career trajectory.

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Michael Jordan
LeBron James
Shaquille O'Neal
Kobe Bryant