Which of these iconic advertising slogans reportedly cost $1 million to develop in 1988 but helped increase Nike's market share from 18% to 43% within a decade?

Advertising slogans can define a brand for generations. The most memorable ones become part of our cultural vocabulary and can significantly impact consumer behavior. This trivia question focuses on a famous advertising slogan that transformed a brand's identity and created a lasting cultural impact. Test your knowledge of advertising history and see if you can identify which famous catchphrase cost a surprising amount to develop but delivered extraordinary ROI.

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