Which technology innovation has contributed the MOST to reducing return rates for online sports footwear purchases over the past decade?

The sporting goods retail industry has undergone massive transformation in recent years. Technology has revolutionized how athletes and sports enthusiasts shop for gear, creating new opportunities and challenges for retailers. This trivia question focuses on a pivotal technological advancement that changed the game for sports retailers worldwide. Test your knowledge about the intersection of sports retail and digital innovation!

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Virtual try-on technology using augmented reality
Blockchain verification of authentic products
Same-day delivery options for major cities
Subscription-based sampling programs