Which innovative product launch technique did Lockheed Martin pioneer in 1991 that revolutionized how military aircraft were marketed to international defense departments?

Throughout history, military innovations have been marketed to governments and allies in fascinating ways. From the Gatling gun's revolutionary sales techniques in the 1860s to modern defense contractors' sophisticated product launches, military technology marketing has evolved dramatically. This poll explores a groundbreaking product launch strategy that changed how military hardware was presented to potential buyers and influenced modern defense acquisition processes. Test your knowledge about this significant marketing milestone in military history!

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• The 'Battlefield Experience' program - allowing defense officials to operate simulators before purchase decisions
• The 'Allied Forces' catalog - a subscription-based magazine showcasing upcoming military innovations
• The 'Defense Diplomat' strategy - appointing retired generals as exclusive regional sales representatives
• The 'Command Authority' launch events - invitation-only demonstrations held aboard aircraft carriers

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