Which celebrity's product collaboration resulted in the largest single-day sales increase for a retail brand in 2023?

Celebrity endorsements can transform a brand's identity and consumer perception overnight. When famous people partner with retail brands, they often bring their personal style, values, and massive audience reach. This poll tests your knowledge about how certain celebrity partnerships have influenced retail consumer trends and brand identity in unexpected ways. Can you identify which famous person created the most significant sales impact through their retail collaboration?

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Rihanna's limited edition Fenty Beauty holiday collection with Sephora (187% increase)
Travis Scott's McDonald's meal deal promotion (500% increase)
Stanley Tucci's Italian-inspired kitchenware line with Williams-Sonoma (220% increase)
Taylor Swift's Eras Tour merchandise collaboration with Target (735% increase)