Which celebrity partnership with a retail giant is credited with creating the first billion-dollar celebrity retail brand?

Celebrity endorsements and partnerships have transformed the retail landscape, creating billion-dollar empires and reshaping marketing strategies. Some famous people have gone beyond simple endorsements to create groundbreaking retail partnerships that changed industry standards. Test your knowledge of these game-changing collaborations that made retail history!

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Rihanna with LVMH (Fenty Beauty)
Michael Jordan with Nike (Air Jordan)
Kylie Jenner with Coty (Kylie Cosmetics)
Jessica Simpson with Camuto Group (The Jessica Simpson Collection)