Which iconic mascot was first introduced in 1916 and was based on a stack of tires observed by company founders at the 1894 Lyon Universal Exhibition?

Brand mascots have been powerful marketing tools for over a century, creating memorable brand identities and emotional connections with consumers. From Tony the Tiger to the Michelin Man, these characters have evolved alongside changing cultural attitudes and advertising approaches. Test your knowledge of these iconic brand ambassadors that have shaped retail history and consumer psychology!

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