Which groundbreaking product marketing strategy did Steven Spielberg's 'Jaws' (1975) pioneer that fundamentally changed how Hollywood markets blockbuster films?

In the competitive world of film and television, marketing innovations can make or break a release. One particular marketing strategy revolutionized how studios promote major films, setting box office records and changing industry standards forever. This poll tests your knowledge of pivotal moments in film product marketing history that transformed how audiences discover and experience movies.

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• The nationwide saturation release with massive TV ad campaigns
• The limited-release strategy with gradual market expansion
• The franchise-first approach with planned sequels announced pre-release
• The merchandise-driven release with toys available before the film premiered

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