How long did 'New Coke' remain Coca-Cola's primary product before the original formula was reintroduced as 'Coca-Cola Classic'?

In 1985, Coca-Cola made one of the most controversial marketing decisions in retail history by changing their century-old formula. The resulting consumer backlash became a landmark case study in brand loyalty and the dangers of altering iconic products. The company's response to this crisis demonstrated important lessons about listening to customers and understanding the emotional connection people have with established brands. Test your knowledge about this famous marketing misstep!

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