Which linguistic device is primarily responsible for the memorability and effectiveness of Apple's famous slogan 'Think Different'?

In the world of marketing and language, brand slogans often employ sophisticated linguistic devices to create memorable impressions. The best slogans leverage phonological patterns, semantic associations, and rhetorical techniques to become permanently etched in consumer consciousness. This trivia tests your knowledge of how major brands have utilized linguistic principles to craft their most successful taglines.

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Grammatical subversion (using an adjective 'different' where an adverb 'differently' would be grammatically correct)
Anaphora (repetition of a word at the beginning of successive clauses)
Onomatopoeia (words that phonetically imitate the sound they describe)
Synecdoche (using a part to represent the whole)