Which astronomy retailer pioneered the 'Telescope-as-a-Service' subscription model that revolutionized amateur astronomy by making high-end equipment accessible through monthly payments?

The astronomy retail sector has evolved dramatically in recent years, with specialized retailers and innovative marketing campaigns helping to bring the wonders of the night sky to enthusiasts worldwide. From telescope manufacturers to astronomy experience providers, these companies have developed unique strategies to connect with stargazers. Test your knowledge about the business side of astronomy with this challenging question about a groundbreaking retail innovation that changed how people access the stars.

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Celestron with their 'StarShare' program
Slooh with their 'Community Observatory' membership
Orion Telescopes with their 'AstroAccess' subscription
Meade Instruments with their 'GalaxyScan' monthly plan